Highly ambitious goals
Tom Rowntree, VP Global Luxury Brands, on IHG's new focus on lifestyle
Verwandte Artikel
A Cosmos with Return
Singapore. Six Senses was the wellness pioneer in the hospitality world - and is now a sustainability pioneer. It demands a revenue share from every investor that is only used for sustainable activities. Or the deal falls through. In most resorts, guests experience chickens, ducks, goats and camels and enjoy fresh produce from the property's organic gardens. A cosmos that brings return. And Six Senses is now inspired to bring this spirit to urban locations. An interview with CEO Neil Jacobs.
Surprise: What does IHG intend to do with Six Senses?
London/Bangkok. After the purchase of the pale Regent Hotels luxury brand, IHG just managed a surprising coup in buying the Six Senses resort and spa specialist. For the pioneer of the "Barefoot Luxury" concept and sustainable luxury, the chain paid 300 million US dollars to the previous owner, Pegasus Capital Advisors. But what does IHG want with a brand the company itself has no idea of?