Christie & Co

Unabhängige Hotels in Wien erzielen höhere Zimmerraten, die Markenhotellerie stellt kann dagegen nur mehr Betten bieten. Die Privathoteliers blicken trotz zahlreicher Herausforderungen zuversichtlich in die Zukunft.

A recent analysis of Austria's five largest city markets — Vienna, Salzburg, Innsbruck, Graz and Linz — shows that, overall, the country's urban hotel sector remains stable in 2025, whilst differences in profitability, demand and competition are becoming more pronounced.

The recovery of the hotel investment market in Austria continues. International investors remain primarily interested in landmarks in Vienna, but there could also be more movement in the leisure market soon.

2024 was a challenging year for the hotel industry in many respects. And 2025? Christie & Co's figures, released right on time in the middle of the year, offer hope. However, there are no large portfolios for sale, but there is movement in the lifestyle and luxury segments.

In the second half of 2024, the German hotel investment market began to pick up, a trend that has continued so far this year. There is therefore justified hope that the volume from 2024 will be exceeded.

After four uncertain years, the Austrian hotel market is showing positive trends again. Significant transactions were concluded in Vienna in particular in 2024, with the capital's airport surpassing the pre-coronavirus year in terms of passenger numbers.