Europe: Hotel distribution redefined

Europe: Hotel distribution redefined

Àven Hospitality and Quality Reservations – together at the forefront

Aven Hospitality_Algorithms_16-9_1920_c Aven Hospitality
Àven showcased its technology at ITB: its Reserv.AI module has impressed hoteliers. / © Aven Hospitality

Sabre Hospitality has become Àven. At ITB 2026, CEO Teresa Mackintosh highlighted what powerful, global distribution platforms mean for the future. This also benefits the hotels of Àven’s partner Quality Reservations in Germany as well as across the DACH region.

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This contribution comes from HospitalityInside's Content Partner Network. Here, companies talk about their activities, trends and markets and thus enrich the spectrum of topics from the hospitality world. The content has been reviewed by the respective partner company.

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