European transactions: Investment-right before asset-light
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European transactions: Investment-right before asset-light

Key Money_Lock_graph_16-9_1920_c jiratip AdobeStock
Key money is the key term in European hotel investments. / © jiratip, Adobe Stock

The volume of European hotel transactions rose to 23.6 billion euros in 2025 (+4.8% vs 2024). Transaction models are now becoming more creative. The German market is at a turning point. Investment-right takes precedence over asset-light.

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