From tools to mindset

HITT 2025 Day 2: How Innovation is reshaping hospitality

HITT 2025 Day2 - IT Applications, Solutions_Group

Pandox is testing shared data platforms for owners and operators, said Caroline Tivéus (second from left) in a discussion with Joop van Heekeren from citizenM (left) and Michael Struck from Ruby (second from right). Moderator Heleri Rande is on the right. / © Maria Mindal, HI

6.6.2025

As the rain joined the party on Day 2 of the HITT 2025 think tank in Brussels, the conversations took a sharp turn from concepts to concrete tools. The afternoon unfolded with intense discussions about what technology and artificial intelligence (AI) really mean for hospitality today, not in the distant future.

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Autoren

Sylvie Konzack

studied media science, then immediately co-designed hotel trade media and took responsibility for publications. Her favourite topics include Bleisure Travel and Serviced Apartments.

Sarah Douag

worked for a travel agency before she started writing for French media. From Cannes and Paris, she moved to lively Amsterdam, where she analyzes international hospitality trends and their backgrounds with razor-sharp precision.

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