
Longevity: What's the evidence?
A scientist takes a highly critical look at the desire to live longer
Autor

Bärbel Schwertfeger
is a qualified psychologist and has been working as a freelance journalist for daily newspapers, business magazines and trade journals (including Capital, FAZ, Handelsblatt, Spiegel online, Der Standard, Welt, Wirtschaftswoche and ZEIT) since 1985, focusing on human resources management, management and further education, as well as tourism. From 2007 to 2020, she was editor-in-chief of the trade magazine Wirtschaftspsychologie aktuell. Since 2010, she has been running her online magazine mba-journal.de on the subject of management training, and in 2020 she added the online magazine Wirtschaftspsychologie Heute. She is also the author of eight books.
Verwandte Artikel
Data does not make you healthy
Longevity, the desire for "long life", is not abating. Can 5-star spa hotels keep up? Or should they not even try? Dagmar Rizzato, a European luminary in spa consulting, takes a critical view of the tech and data-driven trend. In her view, hoteliers have other potential.
Longevity in spa hotels?
Longevity is everywhere – in the media, in marketing and increasingly in treatment menus of spa hotels. The term promises a healthy and long life, prevention, vitality and mental clarity. Hoteliers often underestimate what access to this trend incorporates; longevity is not suitable for every business. A guest article by the German and Austrian Spa Competence Circle provides valuable insights.


