Loop 2016 scheduled in April

Frankfurt/M. The "cake design" has proved itself, just the same as the 15 minute tempo for intensive conversations between hoteliers and buyers. The fact that the Offenbach-based marketing representatives, Lobster Experience, had touched on a nerve with their "loop" premiere the last year was impressively underlined in the second edition: Only beaming faces everywhere. As a result, loop, short for "luxury on our planet", has been able to establish itself as a valuable B2B trade fair in Europe. This year, the large hotel chains were present with their luxury brands for the first time.