More Europe and more quality
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More Europe and more quality

Alexander Fitz & Thomas Haas: H-Hotels defines new focus areas

H-Hotels Hyperion Leipzig, Lobby
Hyperion: a brand with high rate growth, also ideal for dual branding. / © H-Hotels AG

With a total of 64 hotels, H-Hotels is one of the larger hotel groups with German roots. But now the owner Alexander Fitz and his CEO Thomas Haas are also rethinking: The chain will continue to grow in Europe's major cities - and with a much sharper brand profile. Quality instead of volume is the motto, preferably supported by clever technology and AI. 

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Autor

Maria Pütz-Willems

Maria Pütz-Willems

is a passionate writer who travelled to over 40 countries and got to know the media world from many perspectives. She has been reporting on the international hotel industry for over 30 years and founded hospitalityInside.com in 2005. She finds her balance with fresh air, sports, cooking and sociable friends.

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