MARKETING / Designer & Lifestyle brands: 'Massclusivity' - a way to brand extension
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On the way to "massclusivity"

IHIF session about Designer & Lifestyle brands

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Well-known subjects reissued

16.3.2007

Berlin. India is becoming a more important market than China, the USA will suffer economically, Europe will recover. Private equity is developing into a financial promoter and the service industry has to remember its "human capital" more than ever. These are some of the quintessences of opening panels of the International Hotel Investment Forum, which attracted a record number of 1,500 participants to its 10th anniversary. The overall motto was "Where are we going from here?"

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