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The present is brilliant, the future brighter

Room Mate/BeMate founder Kike Sarasola about details of the concepts

14.4.2016

Milan. Bubbly, a little bit flamboyant, but with a solid collection of clear ideas in his mind… He couldn't be in a more euphoric mood: Enrique "Kike" Sarasola, the founder of Spanish Room Mate Hotels is in fact enjoying a record year for his company. In 2015 the still young but dynamic Spanish group beat every record in terms of occupancy, average daily rate, RevPar, total turnover and GOP. Our Italian correspondent Massimiliano Sarti met him a few weeks ago in Milan at the inauguration of the Room Mate Giulia: an 85-room hotel projected by the renowned Spanish designer Patricia Urquiola and located, as the group's concept requires it to be, in the very centre of the city.

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When hotels feed the sharing economy

20.5.2015

Madrid. The Olympic rider Kike Sarasola has been revolutionizing Spanish hospitality for years. In 2005, he founded Room Mate Hotels, a hotel chain based on design, location and service, which he chairs as President. It counts 27 hotels today. In 2014, he created BeMate.com, the first international combined offer of hotels and tourist apartments with additional hospitality services that led to the acquisition of Alterkeys, another peer-to-peer property rental model. Sarasola strongly believes in the sharing economy and that it is here to stay. His hotel and apartment network is growing and overcoming Spanish borders meanwhile.