The volume of business travel continues to fall
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Events fewer, longer, larger, more international
Germany has defended its global leading position in 2024, both as a business travel destination and in the MICE ranking. The number of events has fallen, but the number of attendees and international guests has increased. Everyone is staying longer. Overall, the MICE industry is recovering.
Efficient and relaxed - business travel trends 2025
The global business travel sector is developing positively and the type and organization of travel are changing. Strategy meetings in aeroplanes or meetings in train carriages for greater efficiency - why not? Trends such as Meetings in Motion, Agentic AI technology and biometrics will have the biggest impact on the industry this year.
Growing nervousness
Experts had expected a permanent 10 to 30% reduction in business travel in Germany in the period after the coronavirus pandemic. The current figure is even lower as the economic downturn takes its toll. Nervousness is growing. Business travellers are now considered a volatile group of guests. One of the new positive ways is bleisure travel.