News & Stories

Paris. As a preview of the in-depth European hotel industry report, compiled each year by MKG Consulting, Paris, in March the experts present a list of the 10 largest groups and the 10 largest brands located in the European Union.

Munich. Sofitel is the luxury product of the Accor group. Says Accor. Together with the brand Dorint, it is to become a highlight. Two weeks ago, the guests who attended the gala evening at the opening of the new Dorint Sofitel Bayerpost experienced the luxury of the double-brand package. Upon arrival, an employee at the entrance requests the gala guests not to step onto the red carpet that has been laid out. A warm welcome!

Rostock. Arkona AG, Rostock, is transferring the river brand "A-rosa" into the hotel industry. In future, it will offer vacations on water and land. The subsidiary of Deutsche Seereederei thus starts with an unusual expansion strategy. The parent company supports the plans - with solidly filled tills, as it recently announced in Rostock.