World Ski Championship Schladming – a nail-biting affair

Innsbruck. All three world championships on snow in the years 2012 and 2013 are to be held in the Alpine region only a few driving hours distance from each other. Schladming in Austria, Val di Fiemme in Italy and Ruhpolding in Germany are prepared. Whether it is alpine skiing, Nordic competitions or the already in progress Biathlon World Championships – all three would like to achieve their self-imposed tourism goals: Winter competence, internationalisation and improved infrastructures. In view of the mega sports events, millions in sponsorships partially flow in and also into hotels - nevertheless, beds remain empty. Not all hopes and goals are fulfilled by the mega sports events.