F&P Executive Solutions AG

The hospitality industry must also protect itself against Greenwashing. With the "EmpCo" directive, the EU is also forcing hotels to stop making misleading sustainability claims from the end of September 2026. This applies to brochures, menus, marketing and websites. Insiders from F&P will be offering practical advice in free webinars in June/July.

"From the very beginning, we thought in terms of generations, not quarters." A statement that shows attitude. Star architect Hadi Teherani lives by it, as does the Altenberger family, owners of the Krallerhof wellness hotel in the Salzburg region. The result is the 5,500 sqm ATMOSPHERE Spa, a monument to relaxation, a work of art. Only courage and vision can change the hospitality industry.