Summit: How are mountain hotels developing?

Summit: How are mountain hotels developing?

Kitzbueheler Horn
A hospitality summit in the face of the Kitzbüheler Horn, one of the well-known mountains in the Bavrian Alps. / © Alois Grundner, Pixabay

250 decision-makers from the Alpine hotel property industry, including key bank representatives, architects and operators of family hotels, will meet at the "Alpine Hospitality Summit by Prodinger" in mid-May. Is the mountain still calling?

Under the motto "How are mountain hotels developing?", the Austrian consulting group is organising this year's event - on 16 May 2024 in Kitzbühel. It is only the third "summit meeting", so the number of participants speaks in favour of the summit as a meeting point for the Austrian holiday hotel industry. With a clear focus on the future of the Alpine holiday hotel industry, the event aims to shed light on entrepreneurial opportunities in the sector. 


In view of increased operating costs and interest rates, the summit is particularly relevant. "It's about developing efficient operating structures, maintaining high quality standards and exploring innovative solutions for the industry," explains Thomas Reisenzahn, Managing Partner of Prodinger Tourismusberatung (Prodinger tourism consulting) and initiator of the summit. Special attention will be paid to innovative financing options, investment trends and new hotel concepts.


Bye bye half board?

The Summit is characterised by an impressive list of speakers. Speakers include Elisabeth Gürtler from the Alpin Resort Sacher in Seefeld, the Hauser family from the Stanglwirt organic and wellness resort in Going, the Altenberger family from the Krallerhof in Leogang and Motel One founder and owner of the Hotel Kitzhof Mountain Design Resort in Kitzbühel. Dieter Müller and many others. The focus will be on topics such as "Concepts for alpine hotels of the next generation", "What do hotel groups expect from alpine destinations?" and "Modernity meets tradition". Christian Harisch from Harisch Hotels, National Councillor and landlord Sepp Schellhorn and Wolfgang Rosam from Falstaff will be talking about new Alpine catering concepts under the title "Bye Bye Half Board".  


From the question "Is the mountain really still calling?" to "Hotel stars in the Alps" and specific panels on lifestyle, design and the growing segment of serviced flats, the summit offers an exciting programme. According to Reisenzahn, the discussion on alternative financing options with Erich Falkensteiner from Falkensteiner Hotels deserves special attention: "In view of the current economic challenges, these will play a key role". / kn



The summit will take place on Thursday, 16 May 2024, at the Hotel Rasmushof Kitzbühel. The organiser, the Prodinger Group, is a business consultancy at 10 locations and more than 220 employees.
Further programme information and price details can be found under this link
Registration at tourismusberatung@prodinger.at

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