Sweet brands and markets

27.9.2024

Dear Insider,

The small ones are the sweetest. This is the title of our article on the current flood of conversions and takeovers. The chains continue to grow as they take over boutique hotels and smaller groups. At the same time, they are softening their chain standards and delighting investors afresh. Susanne Stauss interviewed Accor, Hyatt and IHG. Marriott spoke plainly at the Hogan Lovells Hotel Day in Berlin last week and real estate specialist René Schappner comments on the brand development.

The global travel market is stabilising, with Europe as the driving force. Travellers are even spending more again, says a comprehensive report based on an analysis of 14 brands. The OTAs are also taking their slice of the cake though. Sarah Douag provides a summary.

The crisis has also made OYO hungry again. The Indian "copy" of Airbnb, still with founder Ritesh Agarwal at the helm, has suddenly re-emerged after four years of pandemic pain and has now acquired 320 Motel 6 hotels in the United States. By 2025, Ritesh wants to have tripled his profit. Once again he is aiming for an IPO. Let’s wait and see. In any case, our colleague Sarah is back on the OYO trail.

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Power and markets

20.9.2024

Dear Insider,

Today, it's almost all about power and markets. The pace of work in the industry is currently brisk, a day is just the blink of an eye. With every day of crisis, the big players, the giants, determine the direction. Expansion only means multiplication, innovation is still lagging behind.

AI is turning Google and Sabre into a powerful duo: Both want to set new automated standards for travel - from controlled seat upgrades on the plane to personalised booking machines for the hotel of your dreams. Both now program the entire journey without a digital break.

Wellness hotels and resorts are often far removed from such discipline and logic. In times of crisis like these, they are a wonderland of feel-good promises, but ultimately remain stuck in the grey area between science and pseudo-science. A Canadian psychologist and author sharply criticises the industry. Things are currently moving in the wrong direction.