The crisis is also an opportunity

Dear Insider,

Three percent RevPAR growth in global tourism is still a solid figure under the new geopolitical conditions, says "true optimist" Sébastien Bazin. The Accor Group CEO is also pleased that the development and brand plans will absorb the new travel flows from Asia. In his mind, he now finds himself increasingly flirting with entering the US market; he sees a goal. Globally, lifestyle hotels are triggering strong revenues; they are the new cash cow.

Bazin always seeks an exchange of opinions and answers everything, while most of the other CEOs on the stage at the IHIF EMEA in Berlin say the same boring things every year and then immediately disappear back to platform 9 3/4. Meanwhile, the Investment Forum, which has been hyped for decades, is losing its lustre and along with it a visible number of exhibitors and participants. Never before have there been so many gaps between stands. Susanne Stauss summarises the changes at IHIF and on the market. She also discovered an increased sensitivity among hoteliers.

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The unexpected, the new path to success

28.3.2025

Dear Insider,

Only expect the unexpected. And then react to it: Ignore weak markets immediately and go full throttle to new promising regions. And move your employees with you. This is the somewhat simplified business model of Group CEO Dillip Rajakarier of the Thai Minor Group. This sounds like chaos, but it has something positive about it, because the Asian company acts agilely and quickly, bypassing trouble spots, expanding and reaping profits. In our interview this week, we both talked about such things, not much about figures, but of course also about the new Minor umbrella brand.

You have to know exactly what you want: Luxury or Lifestyle? No, it's not the same, because figures show that the casual and informal leave the classic and elegant far behind. Macy Marvel has drawn conclusions from the expansion of the top chains.