The most sustainable hotel in Europe
QO Amsterdam proves how to use material and resources intelligently
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Between drivers and laggards
Amsterdam. Less than a year ago, the global real estate investment manager of Invesco Real Estate acquired on behalf of CBRE Global Investment, the most remarkable example of "green property" in Europe: the QO Hotel Amstelkwartier in Amsterdam. Two weeks ago, the hotel management welcomed the third annual Invesco Roundtable about sustainability – before its participants were introduced to the QO in detail. The discussion revealed: Investors are looking into it but still lacking courage, corporate clients are not willing to pay more for sustainability, while global eco-conscious travelers are not able to find the desired green property at one online portal.
What is a smart hotel?
Amsterdam. Smartphones, smart homes, smart buildings, smart cities, smart devices, etc., it sure seems like the world has never been more intelligent than today. And the hospitality industry is no stranger to the trend as several examples of smart rooms and smart hotels have been popping up in recent years. From AccorInvest and Hilton to Louvre's first SmartHotel in Shanghai, from investors to developers, from hotel owners to operators, the industry is following a growing trend which is yet to be correctly defined. What is the definition of a smart hotel? Sarah Douag asked professionals.