The pressure from the system and genuine hosts

The pressure from the system and genuine hosts

Maria Pütz-Willems

Dear Insider,


There was no new news from Revo Hospitality this week; it appears that the contracts with the five identified operator groups have not yet (all) been signed.


There are other topics though, positive ones too: For example, independent hotels that are weathering the crises successfully thanks to their KPIs, cost management, investment strategy and staff. Karin Leeb and Martin Klein, the third generation to run the Wellnesshotel Hochschober in Carinthia, are disruptors and innovators in their own right. Since taking over the business 12 years ago, they have invested €41 million. This 116-room hotel is one of Austria’s pioneers in wellness: it boasts a perfect lakeside location, complete with a lido, a pool and sauna area, and a Chinese tower as an exotic landmark; it is a trailblazer in vegetarian-vegan cuisine, and employs 130 staff from 22 countries. Plus over 100 free (!) services and activities included exclusively for their guests. From yoga to herb walks and cold baths to dance classes… No, it's not a commercial "All-in" package; quite the opposite: This hotel is a cut above the rest and thinks differently. It is outgrowing its values. And the calculations are precise. And with success.

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An industry caught between mistrust and motivation

An industry caught between mistrust and motivation

5.6.2026

Dear Insider,


Since the recent headlines about Revo and the break-up of the company this week, we have been contacted by owners who do not trust the insolvency proceedings. If any other owners or (potential) operators have anything to share on this matter – in confidence, of course – then you know where to find me. Everyone is now waiting to find out the names of the five groups that wish to operate the 120 hotels in future. In the meantime, we are continuing our research.


To change things up a little, today we're bringing you entertainment from Mews, home of the mavericks. At its annual "Unfold" event in Amsterdam, the software company first brought a quirky solo guitarist onto the stage, followed by a cartoonist who coaxed "the child" out of the 700-strong audience and sketched their emotions and dreams. This paved the way for the great 'magic' of the hotel industry, which still embodies the unconventional, but no longer lives it. The receptionist is the one who shapes that first impression; it's just that they've been trained out of being creative. It's just wonderful to see how man and machine come together here. Mews is redefining "AI" (Artificial Intelligence) – as "Authentic Interaction" (AI). Sarah Douag was delighted.

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