Topic Strategy

News & Stories

PR-survey of companies from all sectors reveals actual practice
Tips for the choice of partner
31.3.2006

Munich. Last year a Munich based PR agency questioned large German companies about their partner PR agencies. Tourism companies were largely unrepresented in the study, instead the focus lay on weighty stock market listed undertakings. The ten central results give insight into the choice of partner.

Ken McCulloch: The Malmaison founder developed two new brands
Fighting against the mediocrity
24.3.2006

London. Scotsman Ken McCulloch, creator of Malmaison, a group of value-for-money designer boutique hotels in the UK which began in the Nineties, is striking out again with two new hotel brands. One is set to spread across Europe and another to debut in the UK and the US, competing against the big players.

Shangri-La: 42 new projects within 3,5 years
17.3.2006

Berlin. Asia's Shangri-La Hotels are planning to almost double their number of hotels within three and a half years. In doing so, the group is venturing into North America for the first time and is willing to sign management contracts. Two new hotels are also planned for Germany.

Kempinski about contracts, Leela Hotels and the Global Hotel Alliance
Growing self-confidence
17.3.2006

Geneva. Kempinski Hotels & Resorts will exclusively conclude management agreements in future, even in Germany. The marketing agreements with the Indian Leela Hotels & Resorts will change into a management alliance in order to bring up new hotels. In the US, Kempinski has found a new partner in Omni Hotels within the Global Hotel Alliance. The ITB revealed a number of news items about Kempinski - as well as a rumour.

Hilton introduces two US brands to Europe
The new distribution motor is called "OnQ"
17.3.2006

Berlin. The united Hilton Group is to introduce one or two brands from the USA to each European market. Hilton Manager Juergen Fischer revealed the company's quick and carefully planned expansion plans at the International Investment Forum in Berlin. Behind the scenes, the chain is also working on a central customer relationship and reservation system.

Maritim continues its expansion abroad
17.3.2006

Bad Salzuflen. After a stable 2005 fiscal, the German Maritim Hotelgesellschaft with 44 hotels confidently looks into the future. Its further expansion plans focus on city hotels in international major cities as well as on attractive holiday destinations abroad.

Rezidor SAS wants to go public  - First Missoni locations
17.3.2006

Berlin. Rezidor SAS Hospitality wants to go public on the stock market. Kurt Ritter, President & CEO, confirmed this at the International Hotel Investment Forum in Berlin. The chain also announced the location for three new Hotels Missoni.

Fairmont/Raffles: Brand details pending
17.3.2006

Berlin. At the end of January Fairmont and Raffles Hotels were both taken over by a Canadian firm already in possession of Kingdom Hotels International and Colony Capital. In mid April further details will be announced as to the new direction given to both hotel brands.

Leading Hotels introduce "Private Label"
17.3.2006

Berlin. The Leading Hotels of the World are to return to their roots as reservation system: At the ITB in Berlin last week they presented the long awaited "Private Label" for smaller hotel groups. New IT-Partner here is Trust International.

ITB News: Football World Cup 2006 - Almost half of the beds sold
Important stage goal realised
10.3.2006

Berlin. "There are still rooms to be had for the football final in Berlin." Thomas Edelkamp reassures fans. The Managing Director of FIFA World Cup Accommodation Services in Frankfurt announced figures about sold beds for the football world cup in June/July at the International Tourism Fair in Berlin.

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