Topic Strategy

News & Stories

More and more brands are no guarantee for the survival of chains
On the edge
19.9.2019

Wiesbaden. Even insiders can no longer accurately say which brand belongs to whom. Hotel chains are getting high on ever new brands, because they supposedly make their own world more beautiful and investors happier. Garnished with promising loyalty programs, brands are turning into real "happy pills". The intoxication is usually followed by the bitter reality: Operators are, in fact, devaluing their own system with it. Where is all this going to lead? On the lookout for background information and motivation.

Southeast Asia: Domestic chains mostly dominate the regional hotel market
Where power grows silently
19.9.2019

Jakarta. Southeast Asia, as represented by the ten ASEAN countries, is one the most dynamic regions in the world, with an economy forecasted by the International Monetary Fund to grow at an annualised rate of 7.3% over the coming 5 years. In addition, the region is slated to be one of the few beneficiaries of the ongoing trade war between the US and China, as multinational companies continue to shift their supply chains away from China.

How Premier Inn Germany wants to open 300 hotels faster
The Mixed Use Push
12.9.2019

Frankfurt. The new man from the construction industry resets the sail for Premier Inn's cruise through Germany. Dr Michael Hartung, Managing Director and Head of Development at Premier Inn Investments since 1 April 2019, is now pushing the already ambitious, expanding British hotel group in the direction of mixed use. 300 Premier Inn hotels in the German market are the goal. The speed at which this goal will be achieved, will also depend on partners. Wanted: new partners from project development and from other industries, including retail. Premier Inn now thinks laterally and its focus is already digital at construction phase.

A small elite characterises Austria's resort industry, but the market is shrinking
The gap is growing
12.9.2019

Vienna. The economically successful Austrian resort is one that offers luxury and is very popular among guests – but that is deceptive: This picture is dominated by a small elite with 90% of businesses left scrambling for the remaining half of total turnover. In general, Austrian resorts offer a small number of beds and profit margins continue to shrink. The gap separating the top hotels from other types of accommodation continues to grow.

Sale, mergers, JV: The wave of consolidation is rolling
5.9.2019

Augsburg. Investors still want to invest in hotel real estate or buy brands and operating companies. And so it still boils in the kitchen of the big names. Sometimes sales are announced, sometimes shareholders are exchanged, sometimes joint ventures are founded... A snapshot.

Salzburg and Tyrol experience the marketing limits for the "product" Alm
Longing for the Alp
5.9.2019

Innsbruck. After Salzburger Land, the Austrian province of Tyrol is now starting to intensively market mountain pasture tourism. Many long for alpine life and culinary delights on an alp. Although leisure-oriented people, cattle and predators are increasingly getting in each other's way.

UK Thomas Cook falls under Chinese control
29.8.2019

London. In a deal with banks, Fosun proposed to recapitalise Thomas Cook plc in a 750–million-pound deal. The Chinese company will gain control over TC tour operator and get a 25% stake in TC airline. The background.

Hoteliers report on the tricks – Solutions in sight
United against credit card fraud
28.8.2019

Frankfurt/Main. Credit card fraud is on the rise, yet the subject often goes undiscussed among hoteliers out of a sense of shame. Together, payment transactions service providers and banks are now taking action. The hotel business must support them.

TripAdvisor now wants the destinations
1.8.2019

Munich. With its new sponsoring offer, TripAdvisor promises tourism organizations a significant increase in the interest of guests. Destination sponsoring is the first of several sponsored content products with which TripAdvisor intends to create new sources of income in the future.

Havoc with reviews, also due to companies doing business with fake reviews
The reviews circus
25.7.2019

Munich. The online travel agency HolidayCheck, the medical services review site Jameda and the employer reviews portal Kununu have declared war on fake reviews. At a roundtable event, they reported on the measures they are taking to protect against fakes. The headlines here just don't stop coming.

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