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Fair prices promised

"A time to make friends" during the FIFA World Cup 2006 - The prelude
Fair prices promised
31.5.2004

Frankfurt/M. In 2006, Germany does not only want to become football world champion, but also world champion in terms of hospitality. The FIFA expects one million football fans to visit Germany; approximately 400,000 of them will be looking for accommodation. To realise "a time to make friends" for the guests according to the official motto, the hotel chains and hotel associations that otherwise compete with one another, have contracted a partnership that is unique in Germany. The hotel consortium led by the Accor group will organise room sales in a joint venture together with the travel agency chain BTI Euro Lloyd and the British event management agency Byrom. It promises the fans to practice fair play and charge "fair and appropriate" prices.

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