
News & Stories
Travellers are increasingly looking for alternative and affordable ways to explore the world. In addition to short-term rentals, holiday apartments and hotels, house swapping is developing into a travel model in its own right.
The estimated number of overnight stays in accommodation establishments in the EU reached 3.08 billion in 2025, up 61.5 million or 2% on the previous year. Three countries recorded significant growth, while two countries saw a decline.
Mega infinity pools, sophisticated spa rituals, private butlers... For many luxury hotel guests, all this is no longer enough. Now they want to experience the night: "noctourism" is coming.
People who love their pets want to spend their holidays with them. Some pet owners book holidays at dog hotels, others take their own caravans. Now there are even cruises especially for dogs and their owners.
Europe's event-driven tourism sector maintained strong momentum in 2025, with overall tourism spending rising by +7% year on year, a growth reflecting sustained demand for live experiences and the considerable economic value they generate for local communities.
Austria's winter tourism remains popular. The reasons are numerous. Guest from the US and China, as well as urban Europeans, are in high demand during the cold season. Undoubtedly, these guest flows secure Austria's economic well-being.
Mulled wine, bratwurst and roasted almonds - these things can be really lucrative. The most visited Christmas markets in Central Europe are in Germany and France and will welcome over 17 million people in 2025 - mainly day trip tourists.
A total of three hotels worldwide are permitted to call themselves ‘Starlight Accommodation’ (Alojamiento Starlight). This curious award is particularly interesting for professional stargazers and amateur astronomers.
Boxes full of souvenirs: around 300 years ago, young English aristocrats went on the "Grand Tour". They collected souvenirs from their travels and turned them into a trend. Selfies were also popular back then – just in a different way.
US border guards want to scrutinise the social media profiles of short-term visitors, such as tourists and business travellers from Europe. What is behind this data collection?









