News & Stories

Istanbul. "Turkey is the European tiger," said Michael Widmann, PKF hotelexperts, last week in Vienna. The British consultancy confirms the country's potential based on its current hotel market analysis. In Istanbul, the next hotel investment conference should reveal new details.

Hanover. TUI Deutschland’s most recent growth strategy includes the introduction of new hotel brands. The two first brands are planned to start off in summer 2012. The aqi brand, which started with one hotel two years ago, is still waiting for new offspring.

Frankfurt. "Exclusive" and "target group-related" - these will be the magic words used by German tour operators when dealing with hotels in the coming year. Major tour operators are increasingly pressing for exclusive agreements with their respective authorized hoteliers. Be it TUI, Airtours, Thomas Cook or Jahn Reisen, they all have one thing in common: they market services which, according to them, are exclusive to their guests in corresponding hotels. Besides, TUI launched two further hotel concepts. Despite or rather because of the exclusivity approach: It will be rather difficult to keep track of all those exclusive offers in the future. Will the label exclusive still live up to its meaning?

Lucerne. Two new hotels are under construction in the small Melchsee-Frutt resort region in the middle of Central Switzerland, surrounded by lakes and mountains. What is unusual about that? Hotel rooms are being offered for sale.

Berlin. The first specialized "MICE Day" at ITB Berlin 2011 in cooperation with the Association of German Event Organisers promises solutions for travel managers and event planners.

Vienna. Even before its brand symposium, the Austrian Tourism Board have let the cat out of the bag with respect to how domestic tourism experts will in future meet with their international partners "at eye level".

Munich. The activity level of Twitter usage does not depend on the size of the event. Social media communication takes place while the event is being held. Power users account for a large share of all tweets about the event. Aside from other results, a study revealed after tracking 10 global events. More than 31,000 tweets posted were analysed.

Vienna. In Soelden, Oesterreich Werbung and the World Cup initiators both started into the winter season hopefully. A study reveals the potential: ten million would-be skiers are just waiting for a pick-up – mainly in Eastern Europe.

Berlin/Pisa. Full speed ahead out of the recession and back on course for expansion. After the worst losses in recent history, the world’s travel industry is back on course for success, much faster than expected and defying the predictions of international industry analysts. Trends from the tourism experts' meeting in Pisa - very close to London's WTM predictions.

London. After a massive slump in the wake of the economic crisis in 2009, the global tourism industry is now again on a record path. All the same, less is being spent – and Europe is still very sceptical. The World Travel Market in London this week formed the framework in which to take the pulse of global tourism just before the end of the year. At the end of August 2010, the World Tourism Organisation announced a record: International guest arrivals were up 6 percent on the "catastrophe year" 2009, clearly surpassing the 3 percent forecast. The picture could, however, be very different in 2011.