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Forecasts versus sense

Great mood at ITB and great forecasts – But insecurity remains

15.3.2012

Berlin. The mood at ITB 2012 was significantly better than the previous year, and similar to that of the preceding investment conference: 2011 was a profitable year for hoteliers, and the still growing worldwide travel activity gives them confidence. Worldwide financial debates, individual EU countries suffering from crises, natural disasters, unrest and taxes hardly seem to harm the industry any longer, as it has adapted to these crises. All the better, when some officials from industry associations finally publicly brand political mistakes in terms of controlling in Germany, the world's travel champion. The 46th ITB was again fully booked and well frequented. Despite this, the ITB's management raised the question whether travel tours should be sold at ITB 2013 or not. hospitalityInside.com interviewed exhibitors in the hotel-specific halls 8.1 and 9 – combined with the question whether these trade-specific halls should be closed completely on the visitor weekends.

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Business is back on

17.3.2011

Berlin. Business is humming again, but there is still some scepticism. Particularly at the 14th International Hotel Investment Forum, it turned out that the financial world cannot keep up with the sector’s demand for new projects yet. There are still major regional differences. In contrast, the 45th ITB was more colourful and versatile: the largest tourism barometer in the world indicated “clear weather”, the mood was positive right from the start and significantly better than last year. However, order volumes during the five days remained on the 2010 level of more than six billion euros – at least according to a preliminary estimate. A comparison of statistics showed decreasing numbers of visitors, whereas the number of trade visitors remained on the same level. The convention supporting programme turned out to be an ITB magnet recording a 15-percent increase in visitors.

No vision for the future

15.3.2012

Berlin. China, Russia, South America: Emerging markets continue to bring a sparkle to developer eyes. Yet also in other regions, investments can make sense, provided the preparatory work was thorough enough. Non-Europeans didn't paint a rosy picture of Europe, and attempts were made to correct prejudices with regard to Russia. Market analyses presented by various experts at the 15th International Hotel Investment Forum last week in Berlin this time took better account of individual country idiosyncrasies, yet the contents still only scratch the surface. And on the CEO panel, the gentleman again basked in their strategies and pipelines. There was no more to be seen or heard of the IHIF motto "Vision for the Future".

Battle for online dominance

15.3.2012

Berlin. "Fewer providers with more power?" The slogan of the distribution panel at ITB Berlin's 7th "ITB Hospitality Day" was also the answer: a consolidation process is going on among online travel agents that will leave behind several portals. Online distribution is becoming more and more complex. New portals or niche business models ensure an increasing number of newcomers. At the same time, the giants are preparing a counterstrike.

Super Synergies

15.3.2012

Berlin. Mit neun verschiedenen Partnern und noch mehr Themen entpuppte sich die erste "hospitality X-PERTS-Lounge" an der ITB 2012 als ein attraktiver Besucher-Magnet mit vielen Synergien. hospitalityInside initiierte mit diesem Gemeinschaftsstand in Halle 9 eine neue Schnittstelle zwischen inhaltsstarken Suppliern, Beratungsgesellschaften und Hotelgruppen.