Topic Strategy

News & Stories

AccorHotels integrates luxury loyalty members
12.7.2018

Paris. "Le Club AccorHotels", AccorHotels Group's loyalty program, is expanding. Since July 2, 2018, loyalty members of Raffles, Fairmont and Swissôtel programs have joined Le Club AccorHotels loyalty program. The group also announced a new proprietary system which will allow the real-time sharing of guest travel preferences.

AccorHotels: new pop-up brand and US stake
5.7.2018

Paris. No month, no week without another AccorHotels acquisition or new concept: This time the French group presents its "Flying Nest" concept in partnership with another French company and a 50% stake in the American SBE Entertainment Group. Other news concern the financial part of AccorHotels.

Tirol Werbung sees itself as media house
5.7.2018

Innsbruck. At the Tiroler Tourismus-Forum, Tirol Werbung declared itself as Tirol Medienhaus for the first time. "The definite aim is to be in control of stories from and about Tyrol," explained TW's Managing Director Josef Margreiter and referred to role models such as Red Bull and Donald Trump. Tyrol's objective is coverage through relevance.

Logis: Big plans with small hotels
28.6.2018

Paris. 2,200 members in France, 20 in Germany. The French cooperation Logis now wants to close this gap. While the name only occasionally pops up so far, the group is now blowing up at least by PR to attack private hotels with good cuisine in Europe's largest source market.

Dorint with new ideas and contracts
28.6.2018

Cologne. After years of struggling, the German Dorint Hotel Group is once again confident about the future. The company closed 2017 with a profit of 3.7 million euros and has ambitious expansion plans. In Cologne, CEO Karl-Heinz Pawlizki and COO Joerg Boeckeler revealed what the future strategy should look like.

Two European incoming professionals on their business behind the scenes
Moving millions of beds
28.6.2018

Salzburg. Destinations Touristic Services and Eurotours located in Salzburg and Kitzbuehel are two central shunting stations for hotel beds across the whole of Europe. DTS is owned by the retailing group Rewe, Eurotours by the Austrian Verkehrsbuero Group. Together, they generate billions in revenue and move millions of hotel rooms for tour operators. The travel packages for cruise ships, hotels or cottages that both put together for their major clients – including the discounters Aldi/Hofer among others – are becoming increasingly complex. Online business is useful for increasingly short-term bookings and is thus also helpful for hoteliers. Though they do not achieve higher rates. To start the summer travel season, a look behind the scenes of the two incoming professionals.

Price Breaker Serviced Apartments
21.6.2018

Frankfurt/Main. How much cheaper are serviced apartments compared to hotels? A recent survey shows huge price differences between this strongly expanding type of accommodation and conventional hotels. However, many customers do not seem to be aware of this yet.

How two online platforms make money with masters and dogs
An OTA for four-legged friends
14.6.2018

Geneva. This is the perfect holiday preparation for master and dog: Search and book via a dog OTA! Two platforms in the USA and the UK are currently opening up a mega market. The OTAs have even developed a loyalty program for dog owners and also advise hotel owners to turn the satisfied guest into a premium customer. The same applies to hotel operators. Hyatt offers photo shoots for pets. Pets are family members, therefore the master does not only go well on journeys alone, but also the four-legged friend.

Minor to take NH, AccorHotels flirting with Air France
7.6.2018

Beijing/Madrid. While indebted Chinese group HNA is finally selling its shares in NH Hotels to Thailand-based Minor International Group which is willing to take over NH completely, AccorHotels continues its shopping spree buying a catering company and flirting with a stake in Air France/KLM. In both cases, we are talking billions of euros.

3 examples of hotels offering something different than name & concept imply
Surprise bags
7.6.2018

Wiesbaden. It is called arcona Living, but nobody will probably live there for very long. It is called AI Hotel, but there is no sign of hotel service. It is called Serviced Apartment, but it will offer more service than a high-quality hotel. The current construction and brand boom produces strange effects. In the last few weeks, openings and announcements gave hospitalityInside's editorial team food for thought. Three subsequent examples show that guests will find in the inside something different than is written on the outside. These concepts could also be called surprise bags – or even shams. Where is the line between serviced apartments and hotel? Is a separation possible at all?

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