News & Stories
The UEFA European Football Championship and the mega concerts with the super stars Taylor Swift and Adele are driving the tourism summer 2024 in Germany. And here, the super stars are beating the football heroes. The hotel industry is already celebrating the rates. The EURO 2024 only generates 144 million euros in revenue for the city of Munich, while Adele brings in half a billion euros. So the city is also cheering.
The global travel and tourism industry is expected to top all previous results in 2024. The impact on global GDP is estimated at over 11 trillion dollars. The development could become a job turbo in many places.
Switzerland is facilitating the exchange of relevant data for its tourism stakeholders through a new digital collaboration. They are collected in a hub and can be accessed from there.
Grand Resort Bad Ragaz AG is once again investing millions in its thermal spa and, as the new sole owner, also in the casino. The CEO position at the Swiss health resort remains vacant for the time being.
Can sustainability in tourism be measured in a meaningful way? Now it is: after years of preparatory work, the UN approved a framework agreement this week that enables the standardised, statistical recording of relevant criteria worldwide.
"Hall 9 no longer exists". It was the general cry of horror that wanted to say: There is no more hotel industry in Hall 9. The industry was only present at this year's ITB with 15 hotel groups, crushed by tech companies. There was also a lot of criticism of the ITB and the City of Berlin for not standing up to the anti-tourism strikes.
The Stuub concept preserves affordable accommodation in the countryside, helps older guesthouse owners to maintain their establishments and creates new jobs for qualified young hoteliers who are drawn to the countryside. Behind it: a digitised platform and a sustainable model.
Despite crises and rising costs, Germany remains a top travel destination for Europeans and is also recording growth from all over the world. The destination scores points above all for quality and safety. Incoming overnight stays could return to pre-crisis levels in 2024.
The Alpine republic recorded new record figures for overnight stays in 2023. The main driver was city tourism. However, the problems in tourism and the hospitality industry have not disappeared.
The anticipation of the 2024 Paris Olympic Games is not only creating excitement among sports fans but also among potential Airbnb hosts. Airbnb expects that over half a million guests will use its platform to stay in the Greater Paris region during the global event. Hosts are overpricing their homes or rooms and expect to earn almost 257 million euros in total throughout the Games.