Magazin • 12.5.2022 • 13665
Pierre & Vacances-Center Parcs needs two more years for its plan 12.5.2022
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Related articles 8.7.2021
Paris. It is a big plan to survive, abrupt in its reorientation and associated with many new debts: Franck Gervais, the new CEO of the Pierre & Vacances Center Parcs Group, created a 5-year plan focusing on a new and reinvented local tourism that is more sustainable and 100% experience-based. The preferred target group: Millennials' families. Currently, he is protecting cash flow, reinventing the group's strategy and welcoming new co-shareholders.
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