HI+Digital News from 29.11.2024
Google experiment: hotel search "like it used to be" / AI eats up electricity / Mews goes mobile: Atomize takeover / Apaleo secures capital / Chinese robots overtake German ones

On this week's Wednesday, the European Commission presented proposed amendments to key European digital regulations. This so-called Digital Omnibus affects, among other things, the General Data Protection Regulation (GDPR) and the AI Act. There has been criticism on many fronts.
The hotel tech market is in a fast consolidation phase, and AI is the center of gravity. Major financial moves have underscored this shift. The International Monetary Fund warns: The AI bubble, which is 17 times bigger than the Internet bubble, will kill unprepared businesses, not if, but when it bursts. Hotels need to move with care.
Google is now targeting hotels – and wants to further develop AI-driven booking processes together with major US chains and Booking.com. A video shows how Google's AI Mode works: it's frighteningly simple.
With more and more main holidays shifting to October, secondary trips are disappearing and new trends such as bleisure and workation are shaping the future of digital travel. Michael Buller, Chairman of the Verband Internet Reisevertrieb e.V. (VIR), encourages more AI-driven tourism. He knows a number of companies that offer many opportunities.
Cybercrime causes financial damage amounting to 8.46 trillion euros worldwide, and the trend is rising. Companies are increasingly becoming victims of hacker attacks, as is currently the case with Motel One, for example.
Hotels used to watch RevPAR first. Today the spotlight shifts: after Revenue per square meter (RevPSM), comes Revenue per Available Guest (RevPAG), a metric that values the entire wallet of the traveller across the stay, beyond the room.
OpenAI moves from chat to platform. With new partnerships in travel, the company behind ChatGPT is opening a new distribution channel to plan and book trips.
Austria is already investing heavily in the digital future. But there could be even more and progress could be faster. The hotel industry is therefore hoping for support from politicians, e.g. through tax incentives and less bureaucracy.
AI is spreading rapidly, but there is still a lack of trust in it. Companies and employees lack expertise, which means they also lack strategies. A sobering global study on AI and automation in the hotel industry.
Authorities in Ibiza are claiming an unbelievable victory in a battle. More than 14,500 unlicensed tourist beds have disappeared from the island's market after a sweeping campaign that combined political muscle, millions in funding, and the use of artificial intelligence.