Topic Digitalization

News & Stories

Survey on hotel distribution Europe: Please take part!
14.2.2018

Brussels. Hotel associations in Europe are currently carrying out the third joint online survey on the status quo of hotel distribution in Europe. The undertaking is coordinated by the European umbrella association HOTREC. All hoteliers are kindly requested to take part in the survey.

SiteMinder helps the giant to attract smaller hotels - OTA battle to start
Airbnb's new door opener
14.2.2018

San Francisco. Airbnb is officially inviting traditional and smaller hotels to join its platform using SiteMinder's real-time channel manager connection. The giant rental website will charge a fee between 3 and 5% which makes it way more affordable than leading OTAs. The battle begins as both partners have developed a new technology allowing small hotels and B&Bs to connect in real-time. Airbnb is also throwing a stone in the hotels' garden as it creates "Airbnb Select", a collection of super hosts which homes look more and more like hotel rooms.

HRS offers registration form service
1.2.2018

Cologne. Starting in February, HRS is offering a new service to its customers: When a guest makes a booking via the OTA, the hotel obtains an already filled in registration form of the guest and simply has to print the form. This service will help to speed up check-in time.

Pioneer: Choice Hotels invests 50 million in a cloud
1.2.2018

Rockville. Global online sales are projected to reach 750 billion dollars in 2019 and Choice Hotels wants a piece of this cake. The hotel chain has invested close to 50 million dollars to develop ChoiceEdge, a cloud-based global reservation system which will allow the chain to support an ever-growing flow of transactions. A first in the industry.

Booking.com globally deploys its chatbot
21.12.2017

Amsterdam. The pilot version of Booking.com's new service and support chatbot is now available worldwide. Booking Assistant already handles 30% of customers' enquiries automatically in less than 5 minutes...

HRS Destination Solutions connects with Airbnb
7.12.2017

Cologne. Via its tool HRS Destination Solutions, the OTA from Cologne has been linking to Airbnb indirectly for a few days now. It wants to make its subsidiary portal more attractive – as over this portal holiday accommodations, intermediary agencies and tourism centres market themselves – and wants to attract more providers, without any additional costs.

IHA: Problems again already with OTAs
7.12.2017

Berlin. New problems with OTAs: The Higher Regional Court in Duesseldorf has dismissed the appeal by Germany's International Hotel Association regarding the decision of a lower court in the Expedia case, and TripAdvisor now also plans to introduce a dubious warning badge. IHA has defended itself vigorously against looming damage for the sector. In return, the association now helps hotels with damage claims against HRS.

AccorHotels is shutting down its distribution platform for independent hotels
There was no OTA comfort
16.11.2017

Paris. AccorHotels is shutting down its distribution platform, which allowed independent hotels to join its marketplace. A "lack of traffic" is the reason. Only 2,200 hotels signed in versus 10,000 expected. The news comes after the company dismissed Romain Roulleau, Senior VP eCommerce and Digital Services as well as the two co-directors of Fastbooking. 22 million euros later, AccorHotels has learnt its lesson the hard way. It's Sébastien Bazin's first defeat in a series of ongoing acquisitions and turnarounds since he took over as CEO. But the failure doesn't seem to be stopping the group. Transformation continues with a new digital team and the launch of AccorLocal this weekend.

Record demand for smartphones and wearables
7.9.2017

Nuremberg. Smartphones are again the powerhouse in the area of technical consumer goods. In addition to a new record in global demand for smartphones in the first half of 2017, the average selling price also increased. In the wearables segment, smart watches and fitness trackers form the highest share. Earables and virtual reality are only marginally represented.

Switzerland is putting more pressure on OTAs
24.8.2017

Bern. Now even in Switzerland the air is getting thinner for OTAs. Ten days ago, the Economic Affairs And Taxation Committee of the National Council adopted Motion Bischof on the "ban on adhesion contracts by online booking platforms against the hotel industry".

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