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Preferred Hotels grant yield to members
Activating European potential
24.10.2008

Frankfurt/M. This sounds like fighting the current crisis but it is already the second time that the Preferred Hotel Group has given its members a "promise for yields" after 2005. The US is still the group's main market and the American cooperation is only gaining ground in Europe gradually. To the four already existing brands under the umbrella of Preferred, the fifth brand is soon to be added in Europe: Historic Hotels. Numerous activities show that the cooperation is speeding up in "good old Europe." The inter-European markets should be connected more strongly with one another.

Financial crisis does not result in crisis marketing
Hoteliers want to avoid price dumping
24.10.2008

Wiesbaden. Due to the given financial crisis the tour operator Thomas Cook announced it wished to strengthen its resistance against external factors. Similar statements are made by the hotel industry; however, the industry does not speak of special marketing plans for the crisis or of price reductions.

New York Palace changed hands
17.10.2008

New York. Niklaus Leuenberger, General Director of the New York Palace, is pleased: As of recently, his hotel is now owned by the Brunei Investment Agency - and million Dollar investments have been guaranteed.

Schoerghuber/ArabellaStarwood Hotels: New focus on Arabella
Building trust
10.10.2008

Munich. As already reported in yesterday's "Breaking News", Stefan Schoerghuber will join the management of ArabellaStarwood Hotels in Munich. Management at the company has been thin for months and new managing directors weren't in sight. The news also makes clear that the position of Carsten Rath, who stepped down as Management Chairman of Arabella International Ltd at the end of May, won't be filled. At the same time, a new brochure on the "Arabella Hospitality Group", fresh off the press, indicates that Stefan Schoerghuber once again intends to strengthen the focus on the original hotel name, Arabella. The otherwise low-key entrepreneur also voices his confidence in his various investments in hotels and tourism.

Stefan Schoerghuber to lead Arabella Hospitality Group
9.10.2008

Munich. Newly formed Arabella Hospitality Group combines hotel and tourism activities of Schoerghuber Unternehmensgruppe. Stefan Schoerghuber, Christian Boell and Dr. Christoph Scherk will be at the head. The company made the announcement this morning.

Stefan Schoerghuber to lead Arabella Hospitality Group
3.10.2008

Munich. Newly formed Arabella Hospitality Group combines hotel and tourism activities of Schoerghuber Unternehmensgruppe. Stefan Schoerghuber, Christian Boell and Dr. Christoph Scherk will be at the head. The company made the announcement this morning.

Carlson CEO to acquire more Rezidor shares
3.10.2008

Minneapolis. Hubert Joly, Chief Executive Officer and President of Carlson Companies, Inc., an indirect shareholder of Rezidor Hotel Group AB, listed on the Stockholm stock exchange intends to acquire additional shares of Rezidor. Rezidor CEO Kurt Ritter will continue to head the company until he reaches the age of 65.

B&B sees advantages for budget products as a result of the finance crisis
"Germany is ready for us"
3.10.2008

Frankfurt/M. With slimline structures and successful adjustments for the German market, B&B's expansion is going well. And according to Managing Director for Germany, Mark Thompson, even the current turmoil on the international finance markets won't change that. The German B&B centre has already taken on more staff.

Hilton with details on the new brands Garden Inn and Hampton
Models for the finer niches
26.9.2008

Berlin. The Hilton Hotel Corporation is currently making a road-show tour through Germany: Developers will present potential investors with details of the two US brands Hilton Garden Inn and Hampton by Hilton, now to be introduced to Europe. Like all other chains, Hilton too is convinced that the market is ripe for the introduction of a whole range of its midscale-brands. Operators of these types of hotel are flexible when it comes to location: HGI and HI are not only suited to being "stand alone hotels", but can also be adapted to suit mixed-use complexes. Here are the details.

Trend researchers show a new picture of women - new marketing ideas
Hybrid life outline
26.9.2008

Wiesbaden. Women undertake fewer and shorter business trips than men and normally have less money to spend. This was revealed by a current survey on the subject "Geschäftsreisende 2008" from Germany. Nevertheless, taking a look at women is still worthwhile. Today, women make 80% of the buying decisions. The new diversity of female types clearly shows tourist managers and hotel managers which products and services they should provide too. In vogue: "caring services" and "takeaway" products. The trend researchers reveal a many-faceted picture of a gender, which is not dependent on power to have influence.

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