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Hilton again named the world's most valuable hotel brand
31.7.2026

New figures show that the world’s top 50 hotel brands grew by 21% to USD69.8 billion. For the 11th year in a row, Hilton tops the list of the most valuable hotel brands. Taj Hotels stands out as a "Brand to Watch", whilst Booking.com is also featured in the ranking.

Falkensteiner launches new loyalty concept

Falkensteiner launches new loyalty concept

How do you build customer loyalty to your brand in an age of non-commitment and AI? FTMG is now rolling out a new loyalty programme designed to replace the Spirit Club and the Direct Booking Club. The new concept: bespoke benefits rather than simply collecting points.

Austrian hotels are the least visible to AI systems

Austrian hotels are the least visible to AI systems

A study examined the visibility of hotels in AI searches. Among other things, it found that chain hotels are recommended three times more often than independently run establishments.

ITB Berlin 2027: Hall 9 will make way for new event center

ITB Berlin 2027: Hall 9 will make way for new event center

As part of the long-term modernisation of the Berlin Exhibition Grounds, ITB Berlin (16 – 18 March 2027) is adapting its hall layout. These changes are being implemented in parallel with the construction of dock9, the new multi-purpose convention and event venue, on the site of the former Hall 9.

Price, energy and global situation dictate travel trends

Price, energy and global situation dictate travel trends

Europeans' travel behaviour this summer is characterised by a subdued sense of optimism. Eleven percent of those surveyed are even staying at home altogether. That said, short breaks are booming and many a travel dream is still coming true.

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Well-designed charging convenience for smartphones, tablets and laptops
Integrated charging sockets for hotel rooms
24.7.2026

For many hotel guests, smartphones, tablets and laptops are an essential part of their travel kit. It is therefore important to have easily accessible sockets that cater for different power requirements whilst being intuitive to use. With the PD 60 USB charger and SCHUKO® sockets featuring an integrated USB-C port, JUNG combines convenient charging with a consistent design for the electrical installation.

New markets for the hotel industry

New markets for the hotel industry

The German hotel market is undergoing profound change. Whilst traditional business travel segments are suffering because of economic developments, new opportunities are simultaneously emerging in international source markets.

Business & Leisure with great potential

Business & Leisure with great potential

In the first half of 2026, the German online distribution specialist QR Quality Reservations secured 19 new partner hotels and increased its business travel turnover by 26.6 percent. The first hotels are already implementing the new AI agent in their day-to-day operations. 

Quality over Speed

Quality over Speed

The topic of AI dominates today's media. How is AI changing our society, the economy, education, healthcare, and our jobs? Where does its use make sense? Will AI solve everything? Is it taking away jobs or creating new ones? The race is on …

Timeless switch design

Timeless switch design

Stylish and long-lasting hotel interiors are created through design concepts that stand the test of time. Timeless design is particularly valuable for permanently visible elements such as switches and sockets.

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On the Marketplace, you will find professional contributions, reports and news from content partners, agencies and our network. As always with hospitalityInside, everything is specifically selected and from reliable sources.

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Sky and Sea: Why the colour blue makes us happy

For many people, a holiday means both the beach and the sea. But why does the sea fascinate us so much that so many people want to return there time and again?

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Twelve new UNESCO World Heritage Sites

The UNESCO World Heritage Committee met in Busan, South Korea, from 19 to 29 July. It usually decides annually on the inscription of new cultural and natural sites on the World Heritage List and reviews the state of conservation of inscribed sites. The designation is also important for local tourism.

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Greater transparency regarding deletion of online reviews

For several weeks now, consumers have been able to see on Google reviews whether any reviews have been deleted and, if so, how many. What's behind this?

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Of koalas and goblins: when AI plans your holiday

They never tire and supposedly know every hidden gem: AI assistants are taking the holiday world by storm. These digital helpers are always polite and usually helpful – but sometimes they get it completely wrong.

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Weisswurst, beer and more set to boost tourism

Bavarian specialities are in high demand all over the world. A new campaign aims to help turn the state's positive image into even greater financial gain.

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New tool helps assess the financial impact of climate risks

Whilst the majority of property companies now have mechanisms in place to quantify the costs of decarbonisation, far fewer can quantify the risk and costs of inaction. A new open-source tool is now available to address this.

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1 billion visitors to the Disneyland Resort

Walt Disney's first theme park, the Disneyland Resort in Anaheim, USA, has not only been celebrating its 70th anniversary recently, but has also welcomed a very special guest (and their family): the "billionth visitor".

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Sylt, Germany’s most expensive holiday destination

A holiday home by the North Sea, or perhaps a property with mountain views? When buying a holiday home in Germany, location is the key factor determining the price. The most expensive locations are by the sea.

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Salzburg introduces driving ban for day trippers

Mozart's birthplace is a tourist gem. Consequently, a vast number of tourists head to the city of 160,000 inhabitants for a day trip. Heavy traffic is common – now, vehicles in the centre are being restricted.

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University tests water-mist cooling

Hot days and cool tricks: researchers are testing water mist to combat city heat. Volunteers are still being sought for this cool project in Dresden.

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