Topic Digitalization

News & Stories

China's OTA market to compete with the USA
12.9.2019

New York. At $44.7 billion, China had the world's second-biggest OTA market in 2018, compared to the U.S. at $77.1 billion, and its 27% growth over 2017 was more than four times that of the U.S..

Database with PMS and CRM: Better overview in the digital jungle
5.9.2019

Vienna. Hotels have long since become high-tech companies. CRM and pricing, key cards and spa management, merchandise management and cash register, everything is connected by electronic interface. A large number of providers are constantly presenting new offers on the B2B market. An overview of most common systems on the market is provided by a digital database, which also cooperates with ÖHV.

Digi News
5.9.2019

Augsburg. Innovative, funny and frightening things from the digital world. Today: Preferably by fingerprint / Smartphone trillion / TUI's artificial intelligence / Oyo's machine prices / Qixxit on the road again / Permanently networked on the road / Brand Safety Ads: Mobile at extreme risk.

Italian hoteliers fight against Booking.com's aggressive inflated commissions
Piling up the fees
5.9.2019

Rapallo. A group of Italian hoteliers of the Ligurian seaside towns Portofino and Zoagli have recently challenged the aggressive commission policy of Booking.com, agreeing not to pay the 3% extra fee included in the portal's Preferred partner programme

Global CRM Study: One size does not fit all
5.9.2019

Berlin. Hospitality CRM solutions often provide an overload in system functionalities, as one size fits all seems to be the most cost-efficient vendor approach. This is one of many takeaways from the new "Global CRM Study" highlighting the current state of hotel customer relationship and data management.

Data breach at Choice: 700,000 data affected
29.8.2019

Rockville. Personal data of Choice Hotels customers were freely accessible on the Internet for several days, including names, addresses, telephone numbers and e-mail addresses.

'Like' Button: Website operator also responsible for Data transmission
1.8.2019

Luxembourg. The operator of a website that features a Facebook 'Like' button can be a controller jointly with Facebook in respect of the collection and transmission to Facebook of the personal data of visitors to its website. By contrast, that operator is not, in principle, a controller in respect of the subsequent processing of those data carried out by Facebook alone.

Digi News
25.7.2019

Augsburg. Innovative, funny and frightening things from the digital world. Today: Amazons Prime Day, Construction sand for desert countries / Facebook's record fine / Hyperloop acceleration / Heart attack saver Alexa & Co / Reading the brain / More millions for German startups.

Online Birds launches the new performance check "Hotel Digital Score"
Algorithms analyse digital marketing
25.7.2019

Munich. The "Innovation Award" from the German International Hotel Association sent Online Birds into the sky - that’s how happy the young Munich-based tech company was when presented with the award in Stuttgart in June. With their new "Hotel Digital Score", they claim to have created a world first - a means to measure the online marketing performance of any hotel in a matter of seconds - not only one’s own hotel, but also that of competitors. The result is presented in the form of a simple number between 0 and 100. That makes comparisons easy.

Programmed: Digitised real estate
18.7.2019

Stuttgart. 63 students took a close look at "digitised real estate" and programmed the entire process, from property search to cash flow, from location to market, as a seamless value chain. The project was presented on Monday in Stuttgart.

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