Marketplace Stories

Marketplace Stories

F&B Heroes: The Psychology of Pricing, Simple to Apply
The Price needs context
7.2.2025

Many restaurant guests are currently price sensitive. Equally many want to treat themselves consciously and are willing to pay a good price for good performance. How to best address both groups and optimize your pricing is, last but not least, a question of psychology. Tim Plasse, Managing Director at F&B Heroes, explains what the hospitality industry can learn from e-commerce.

2025: MICE saves, business travel continues to travel
31.1.2025

Travel behaviour in the business and leisure segment will remain at the high level of 2024. Many meetings and congresses will be cancelled for cost reasons.

F&B Heroes: Rethinking successful gastronomy
A chef is not a concept
13.12.2024

A gastronomy and food concept must be a complex and strategic decision to achieve sustainable success. It's not about personal taste, says Tim Plasse, Managing Director of F&B Heroes. Only the guests and investors need to be pleased by the result.

Quality Reservations "Need to talk": The transformation has reached everyone
Megatrends enrich the strategy
22.11.2024

Megatrends always make hoteliers and tourism professionals sit up and take notice. After all, they are part of corporate strategies. This is why the third "Redebedarf" ("Need to talk") event organised by Quality Reservations (QR) was once again praised.

Hotels Tomorrow: the new event calls for new approaches to stage content
Craving content and Europe-wide networking
1.11.2024

The response to the announcement of "Hotels Tomorrow" (HOT) four weeks ago has been overwhelmingly positive. Curiosity runs high about the new event format on 17-18 February 2025 at the Pullman Montparnasse Paris from investment, real estate ownership, development, operations and other industry stakeholders. The planning is in the hot phase now: the programme. Make sure you get the early bird rate by registering in advance!  (This date has since been postponed to 16/17 June 2025, editor's note). 

HospitalityInside Investment BAROMETER 2024: Investments wanted again
Strong ray of light from the clouds
1.11.2024

"Bright to cloudy" announces the Barometer Index 2024, although the clouds have increased somewhat. Nevertheless, there is a strong ray of light when looking at your own company. Transaction volumes are also moving steadily upwards again - a slight, noticeable upturn in what remains a difficult environment. These are the findings of the latest, 12th Investment BAROMETER from HospitalityInside and Union Investment.

Survey: The 12th hospitalityInside INVESTMENT Barometer 2024 is running!
How strong will the transaction engine be?
24.9.2024

Thanks to its market resilience, the hotel asset class is currently overtaking the other asset classes. Investors see the Plus points. But what can we expect in terms of transactions? This is the key question in the new INVESTMENT BAROMETER from hospitalityInside in cooperation with Union Investment Real Estate. Just in time for Expo Real.

Quality Reservations: The impact of EU Football Championships and superstars
Catch-up effect in autumn
26.7.2024

For autumn, the German distribution specialist Quality Reservations (QR) is forecasting a catch-up effect for overnight stays and events in Germany that were postponed due to the European Football Championships, mega events and, in some cases, the Summer Olympics in Paris.

PMS: a checklist for the system change in the hotel
From the PC to the cloud
14.6.2024

Changing the property management system (PMS) in a hotel is rarely an easy decision. After all, it is the central platform for managing all data from all departments and is therefore of crucial importance. But the turning point is here. 

QR Reservations honors hoteliers with a 360-degree view
Let the thought leaders lead the way
22.3.2024

Distribution specialist QR Reservations has honored companies and people with a flair for change with its first "Forward Thinker Award". More than 280 QR partner hotels entered the competition.

STR-HOTCO analysis: Half of the lifestyle brands in Europe are only 8 years old
Upscale lifestyle tops the luxury segment
9.2.2024

The first lifestyle hotels came onto the market in Europe eight years ago. They are driven by the large chains. Accor offers the greatest lifestyle diversity with 11 brands. Sexy for investors and operators: lifestyle in the upper upscale segment is topping luxury hotels. An analysis by STR and the HOTCO conference in Vienna.

Culinary Identity creates sustainable gastronomy concepts as a win-win
Amazing Places
22.9.2023

In many hotels there are "Amazing Places"! Places that catapult turnover - up to 50% of food & beverage revenue. How do you achieve this? With plant-based cuisine, smart technology and creative use of space, say the F&B Heroes. This year they are illustrating their ideas for the first time at Expo Real.

F&B Heroes: How the (hotel) gastronomy can overcome the challenges
Superpower Mission
8.9.2023

Restaurants, especially in hotels, often lack a clear profile and efficiency. In other industries, six employees generate 1 million euros in sales; in the gastronomy business, the figure is 16. The F&B Heroes want to fix that. Founder Jean Ploner and partner Tim Plasse analyze and point out solutions.

More News

AI window: 2026 is the decisive year
19.12.2025

By 2035, most hotel discoveries and bookings will happen through a single AI conversation, at least half of back-office tasks will be automated, and most routine guest requests will be handled by AI agents. Human staff will be left to do what algorithms can't.

The room key in your digital wallet
12.12.2025

The Welcome Hotel Darmstadt has launched a pilot project. Together with Hotelbird and Vingcard, NFC-based wallet keys have been introduced in the hotel. These work without a separate app – and even when your smartphone battery is flat.

US authorities want to check tourists' social media accounts
12.12.2025

US border guards want to scrutinise the social media profiles of short-term visitors, such as tourists and business travellers from Europe. What is behind this data collection?

Summer 2025 flight season: Not entirely a record-breaker
5.12.2025

During the summer flight schedule, around 68.5 million passengers departed from Germany's main airports to destinations abroad. That was 3 million or 4.6% more travellers than in the previous year. However, only Spain, Greece and Turkey saw figures higher than before the pandemic.

Morocco: transforming into a sustainable travel destination
5.12.2025

Morocco is also committed to responsible tourism: it is massively expanding its rail transport network, while the number of eco-friendly accommodations and local community projects is growing, making the country an interesting and sustainable destination.

Who can be held responsible for AI errors?
28.11.2025

Artificial intelligence makes many things easier at work – but who is liable when the tools produce incorrect results? A legal expert explains.

Hotels as pioneers in e-mobility
28.11.2025

A survey in Austria shows that 84% of the hotels surveyed already offer e-charging stations. Investment and energy costs are the biggest hurdles.

Digital Act: Changes are too weak
21.11.2025

On this week's Wednesday, the European Commission presented proposed amendments to key European digital regulations. This so-called Digital Omnibus affects, among other things, the General Data Protection Regulation (GDPR) and the AI Act. There has been criticism on many fronts.

xChange behind the Pullman portal
21.11.2025

Accor is preparing its premium brand Pullman Hotels & Resorts for the future. Under the slogan "Pullman xChange", ambitious ideas have been developed that connect global and local communities at the hotel bar or bring them together in think tanks through culture and art

Airlines stop misleading climate promises
14.11.2025

Lufthansa, Ryanair & Co voluntarily scrap their "green" promises. Critics say this is a kind of indulgence trade – they have won.

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